Category: Cold Calls

How To Handle Sales Objections Like A Pro

There is no sales objection, only sales process objection. Meaning, the objection your prospect has isn’t about the product or service you’re selling, it’s about the prospect’s decision-making process. So if your prospect has an objection with buying your product right now, it means they aren’t ready to move forward. Rather than getting frustrated at […]

How To Begin A Sales Script That Will Get Results

Salespeople love to talk about closing deals. But in reality, sales is more about customer satisfaction and retention. A good sales script can help salespeople stay customer-focused and deliver amazing customer experiences. A sales script helps salespeople nail customer conversations, drive customer satisfaction, and close deals faster. However, writing a sales script isn’t an easy […]

Cold Calling Myths

Cold Call Myth

Cold Calling Myths There has been a lot of negative publicity surrounding cold calling. And it happened at a time when social selling was just positioning itself as a way to market digitally. While pundits reject the notion that cold calling is still an effective sales strategy, there are those who believe otherwise. Unfortunately, there […]

The Buying Decision Process

Buying Decision

The Buying Decision Process   First introduced by John Dewey in 1910, the Buying Decision Process plays a crucial role in understanding your customer’s journey towards buying your products.  If you know ‘the road’ that your target customers take in order to formulate their buying decision, then you are more likely to have a positive […]

Cold Calling is Dead

Cold calling is dead. Cold calling never works. You’ve heard it all. You’ve also heard that social selling is the new way to sell, that people nowadays prefer to have control over their purchasing decisions, and that people are overwhelmed with telemarketing calls. Some of those are true, some are not, and some are neither […]

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